R ightNow Teams with SFA Strategies to Deliver New Salesnet Offerings, Services and Dedicated Support

Published on November 3, 2008 in Computer Software, Technology

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Bozeman, Mont (November 03, 2008) – RightNow┬« Technologies (NASDAQ: RNOW) today announced a new alliance with SFA Strategies. Together the two companies will maintain and enhance the Salesnet Sales Force Automation (SFA) product offering, regularly delivering new Salesnet features, functionality and services and provide increased support for Salesnet customers.

SFA Strategies has extensive experience in Salesnet solutions, sales process consulting and sales automation offerings.

RightNow acquired Salesnet, Inc., a provider of on demand SFA solutions, in 2006, and since then has incorporated applicable Salesnet technology into the RightNow suite of on demand customer relationship management (CRM) solutions.

“RightNow’s solutions are designed for consumer-centric organizations, while Salesnet is best suited for organizations that manage complex business-to-business sales processes,” said David Vap, vice president of products, at RightNow. “Because customer and partner demand for the Salesnet product remains strong, we will maintain Salesnet as a separate offering, with dedicated development, support, and services through our partner, SFA Strategies.”

RightNow will also continue to enhance and support its native SFA application, RightNow Sales, which is designed to drive increased revenue through contact center agent and online channels for consumer-oriented organizations.

Source: RightNow

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