RightNow Clients iRobot and J&P Cycles to Present at Gartner Customer 360 Summit

Published on March 30, 2011 in Internet, Technology

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Leading Brands Share Social Contact Center Strategies to Embrace Modern Consumers, Deliver Exceptional Multi-Channel Experiences, and Drive Brand Loyalty

BOZEMAN, Mont. (March 30, 2011) – RightNow

In the session “Embracing Social Consumers,” Maryellen Abreu, director of global technical support at iRobot, will discuss how the company uses the RightNow Social Experience solutions to increase social consumer advocacy. Attendees will learn how to join in on social conversations about their brands, integrate social into customer strategies, and deliver exceptional experiences across all interaction channels. The interactive discussion will be hosted by Jason Mittelstaedt, chief marketing officer, RightNow, on Thursday, March 31, 2:35 p.m. – 3:35 p.m. PT, in Platinum Ballroom A.

In addition, Abreu will speak about the key steps to creating a customer-centric organization. For instance, how to provide customers with multi-channel support as well as empower frontline employees with relevant customer information, while proactively engaging and listening to customers. Abreu will also outline how to establish metrics for customer experience initiatives in the case study presentation, “How to Create a Customer-Centric Organization,” Thursday, March 31, 12:05 p.m. – 12:35 p.m. PT in

Rich Brecht, senior call center manager at J&P Cycles is participating in the panel “Social and Digital Marketing,” with Mark Studness, director of E-Commerce at Verizon and moderated by Andrew Frank, research vice president at Gartner. This panel will discuss how to get the best value from social and digital marketing efforts such as best practices, business benefits, and critical success factors. The panel will be held on Thursday, March 31, 12:05 p.m. – 12:35 p.m. PT in Platinum Ballroom D.

Lastly, RightNow will host a hospitality lounge at the event on Thursday, March 31 from 6:00 p.m.

About RightNow

RightNow is helping rid the world of bad experiences one consumer interaction at a time, eight million times a day. RightNow CX, the customer experience suite, helps organizations deliver exceptional customer experiences across the web, social networks and contact centers, all delivered via the cloud. With more than ten billion customer interactions delivered, RightNow is the customer experience fabric for nearly 2,000 organizations around the globe. To learn more about RightNow, go to www.rightnow.com.

RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of The NASDAQ Stock Market LLC.

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Source: RightNow

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